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Privacy Policy

Effective Date: 12 October 2025

This Privacy Policy describes how Graceify Fashion ("we", "us", or "our") collects, uses, and protects your personal information when you use our website, WhatsApp, or any of our services.

By using our services, you agree to the terms of this Privacy Policy.

1. Information We Collect

Personal Information: Full name, phone number, WhatsApp number, email address, delivery address, city, state, PIN code.

Order Information: Products ordered, order history, payment method used, delivery preferences.

Device & Usage Information: IP address, browser type, pages visited, time/date of visits, device type.

2. How We Collect Information

3. How We Use Your Information

Order Processing: Process/confirm orders, arrange delivery, share tracking updates, handle returns/exchanges, provide support.

Communication: New collection updates, offers/promotions, order status, query responses.

Business Improvement: Understand preferences, improve products/services, analyze website performance, personalize shopping.

4. WhatsApp Data

We use WhatsApp Business API for communication. By messaging us, your number may be saved for order updates and promotions. You can opt out by replying β€œSTOP”.

We do NOT share your WhatsApp number with third parties.

5. Information Sharing

We share data only with delivery partners and payment providers as required for order fulfillment and transaction processing.

We do not share data with: third-party advertisers, marketing agencies, other e-commerce platforms, or unauthorized parties.

6. Data Security

No system is 100% secure; absolute security cannot be guaranteed.

7. Cookies Policy

We use cookies to remember preferences, improve performance, analyze traffic, and personalize your experience. You can control cookies in your browser.

8. Your Rights

To exercise rights: WhatsApp 9559447943, Email graceify.fashion@gmail.com

9. Data Retention

Active customers: while account active. Order history: 3 years. Inactive customers: 12 months after last interaction. WhatsApp data: until deletion request.

10. Children's Privacy

Our services are not intended for children under 18. We do not knowingly collect data from minors.

11. Third Party Links

Our site may link to Instagram, YouTube, WhatsApp, and payment gateways. Please review their privacy policies independently.

12. Marketing Communications

We may send collection updates, offers, and order notifications. Opt-out anytime: WhatsApp β€œSTOP”, email unsubscribe, or call 9559447943.

13. Changes To Privacy Policy

We may update this policy from time to time. Updates are effective immediately upon posting.

14. Grievance Officer

Name: Jayant Srivastav
Designation: Owner, Graceify Fashion
Phone: 9559447943
Email: graceify.fashion@gmail.com
Address: N 6/3 A-C, Indira Nagar Colony, Newada, Varanasi β€” 221005
Response Time: Within 30 days

15. Contact Us

WhatsApp: 9559447943
Email: graceify.fashion@gmail.com
Instagram: @graceify_fashion
Store: N 6/3 A-C, Indira Nagar Colony, Newada, Varanasi β€” 221005
Hours: 10 AM - 9 PM (Daily)

Quick Summary

Thank you for trusting Graceify Fashion!

Last Updated: 12 October 2025

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